Real Operators Providing Expert Management and Consulting Services to the Golf Industry

Our Company

Private Club Associates (PCA) was founded in 1986 on the belief that success in golf and club management is achieving the optimal balance between golfer/member experience and financial results. This can best be accomplished through more sophisticated and more hands-on management and consulting services.

Our Partners, having been market leaders in both the golf industry and the broader business world, provide a unique blend of experience. As multi-club operators and Fortune 50 executives, PCA's Partners have successfully tackled almost every kind of challenge in the golf and club business. This experience enables Private Club Associates to cost-effectively provide club owners and managers the most advanced business practices, processes, tools and technology.

Private Club Associates partners collectively have worked as managers or consultants in over 250 private clubs. Our associates have a wide range of expertise in membership development, golf operations, retail merchandising, food and beverage, fitness, tennis and spa operations and belong to and/or work with the National Golf Foundation, Golf Course Superintendents Association of America, National Club Association, National Restaurant Association, National Golf Course Owners Association, American Hotel & Lodging Association, and the Club Managers Association of America.

In any business organization layers between senior executives and managers on the ground impede communication, decision making, and most importantly, accountability. Private Club Associates is a boutique firm where our highly experienced Partners work directly with owners, boards and club managers, are actively involved in club operations and are easily accessible to club leadership.

Experience That Matters

Ted Robinson

Ted earned his MBA in Hotel, Restaurant and Club Administration from Michigan State University and has over 35 years of golf and club management and consulting experience.

Ted earned his MBA in Hotel, Restaurant and Club Administration from Michigan State University and has over 35 years of golf and club management and consulting experience. Previously he served as General Manager of Seville Quarter (Rosie O’Grady’s) in Pensacola, FL.; The Meadow Club in Chicago; The Capital City Club in Montgomery; Vice President of Futren Corporation (Georgian Club, Ashford Club, Indian Hills Country Club), and President of Club Services, Inc.Ted has been a featured speaker at the Golf Inc conferences, PGA and CMAA education events, as well as the National Restaurant Association conventions. He is a member of the National Eagle Scout Association, National Golf Course Owners Association, and the National Club Association.

Ted served as a pilot for the US Marine Corps and retired from the reserve component with the rank of Colonel.

Stephen Paris

Steve has more than 30 years of experience in sales, operations, strategic planning and general management with market leading companies in golf management, consumer goods and restaurants.

Prior to Private Club Associates, Steve served as Senior Vice President/Chief Operations Officer for American Golf Corporation where he was responsible for a $325MM portfolio of 115 private country clubs and daily-fee golf courses in 18 states and the UK. Steve led the financial turnaround of the entire American Golf portfolio by upgrading management teams, launching revenue driving initiatives, improving all functional processes and investing in property improvements. Prior to American Golf Corporation,

Steve has held a number of executive positions at PepsiCo, Brady & Associates and Triarc Restaurant Group. Steve graduated from the University of South Carolina with a Bachelor of Science degree in Marketing from the Moore School of Business.

Tim Dunlap

Tim has spent over 20 years working in the Golf Industry with leadership experiences that include over 10 years with American Golf, 10 years with Sequoia Golf as COO

Tim has spent over 20 years working in the Golf Industry with leadership experiences that include over 10 years with American Golf, 10 years with Sequoia Golf as COO, and most recently in the technology side of the industry during his four years at GPSi/Club Car as the COO.

All of these positions and experience have provided Tim with extensive knowledge of all areas of both Private and Public Golf Operations. Tim operated high performance clubs at American Golf and turned around numerous owned and managed clubs during his tenure at Sequoia Golf. Tim earned a bachelor’s degree in marketing from Long Beach State where he was also the captain of the Golf team. He currently serves on the Long Beach State Advisory Board for the Golf Team.